Privacy Policy

Last updated: 8th May 2026

This privacy policy explains how LW Fitness (“we”, “us” or “our”) collects, uses and protects your personal information when you visit lw.fitness, contact us, book a service, make a purchase, subscribe to our mailing list or otherwise interact with us.

We are the controller of the personal information collected through this website.

You have the right to be informed about how your personal data is collected and used, including the purposes of processing, retention periods and who it is shared with.

1. Personal information we collect

We may collect and use the following types of personal information:

Information you provide to us, such as your name, email address, phone number, message content, booking details, purchase details, billing information and any information you submit through forms on this website.

Website usage information, such as your IP address, browser, device, network information, pages viewed, referring pages, clicks, scrolling activity, searches and timestamps. Squarespace’s own sample wording explains that Squarespace may collect browser, device, network, page-view and IP address information when visitors use a Squarespace-hosted website.

Marketing information, such as your email address and marketing preferences where you sign up to receive updates from us.

Booking or appointment information, if you book a session or appointment through this website, including your name, email address, phone number and details relating to your appointment.

Payment and order information, if you buy something from us, including your name, billing address, delivery address, contact details and purchase details. Payment information may be collected and processed by our payment provider.

2. How we use your personal information

We use your personal information for the following purposes:

3. Squarespace hosting and analytics

This website is hosted by Squarespace. Squarespace collects personal information when you visit this website, including information about your browser, network, device, pages visited and IP address. Squarespace uses this information to run the website and to protect and improve its platform and services.

We may also use Squarespace analytics to understand website traffic and activity. This may include information such as pages visited, clicks, internal links, scrolling, searches and timestamps. Squarespace’s sample wording states that this information is provided to Squarespace as website analytics provider to learn about site traffic and activity.

4. Cookies

This website uses cookies and similar technologies. Cookies are small files placed on your device when you visit a website.

We use:

Necessary cookies, which are required for the website to function securely and correctly.

Analytics and performance cookies, which help us understand how visitors use the website. These are used only where permitted by your cookie preferences.

You can control cookies through your browser settings and, where available, through the cookie banner on this website.

5. Contact forms

When you submit information through a contact form, we collect the information requested in the form so that we can respond to your enquiry. This may include your name, email address, phone number and message.

We may store this information in Squarespace and/or Gmail and GDrive. Form data may be provided to Squarespace as website hosting provider so it can provide website services and help manage customer relationships.

6. Email marketing

Where you subscribe to our mailing list, we may send you marketing emails about our services, news, offers or updates.

You can unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us directly.

We use Squarespace Email Campaigns to manage marketing emails. Squarespace may process your contact information to send emails on our behalf and help us manage our relationship with you.

7. Bookings and appointments

If you book an appointment through this website, we collect the information needed to manage your booking. This may include your name, email address, phone number and appointment details.

We use Squarespace Scheduling, your information may be provided to Squarespace so that it can provide online booking services to us.

8. Payments and purchases

If you purchase a product, service, membership or appointment from us, we collect information needed to process your order or booking. This may include your name, email address, phone number, billing address, shipping address and details of your purchase.

Payment information is processed by our payment provider, such as Squarespace Payments. We do not store full card details ourselves.

9. Fonts and third-party services

This website may use Google Fonts, Adobe Fonts or other embedded third-party services. To display website content correctly, these providers may receive information such as your IP address, browser, device information and the page you are viewing. Squarespace’s sample wording includes this type of disclosure for websites using built-in font integrations.

We may also use other third-party tools, including Google Analytics, YouTube, Instagram. These providers may process personal data in accordance with their own privacy policies.

10. Sharing your personal information

We may share your personal information with:

  • Squarespace, as our website hosting and platform provider;

  • payment processors;

  • booking or scheduling providers;

  • email marketing providers;

  • IT, analytics and website support providers;

  • professional advisers, such as accountants or legal advisers;

  • regulators, law enforcement or public authorities where required by law.

We do not sell your personal information.

11. International transfers

Some of our service providers may process personal information outside the UK. Where this happens, we will take steps to ensure that appropriate safeguards are in place, such as adequacy regulations, approved contractual protections or other lawful transfer mechanisms.

12. How long we keep your information

We keep personal information only for as long as necessary for the purposes described in this policy.

As a general guide:

13. Your rights

Under UK data protection law, you may have the right to:

  • access the personal information we hold about you;

  • ask us to correct inaccurate information;

  • ask us to delete your information;

  • object to certain processing;

  • ask us to restrict processing;

  • withdraw consent where we rely on consent;

  • request transfer of your information;

  • complain to the Information Commissioner’s Office.

The ICO states that privacy information should explain purposes, lawful bases, retention periods and sharing of personal data.

To exercise your rights, contact us at lindsey [at] lw.fitness.

You also have the right to complain to the Information Commissioner’s Office at ico.org.uk if you are unhappy with how we handle your personal information.

14. Security

We take reasonable steps to protect your personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction. However, no website or online transmission is completely secure.

15. Children’s privacy

This website is not intended for children under the age of 18, and we do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us.

16. Changes to this policy

We may update this privacy policy from time to time. The latest version will always be posted on this page, with the date of the most recent update shown at the top.